The Student Hotel
Awareness Campaign
Up Close And Personal
Campaign Ideation, Art Direction
To capture attention and captivate audiences, this campaign's creative concept zooms in, quite literally, on human interaction. It aims to evoke a sense of intimacy and togetherness. Through compelling visuals and meaningful interactions, we hoped to reignite the joy of human connection.
The campaign has been shared across all of TSH's social media platforms to primarily spread an uplifting message, but also inspire people to consider The Student Hotel for their upcoming travels.
In collaboration with Simon Harrington, Stefan Altenburger and Jaimee Lowe
Video and production by RubenPaulRuben